Free 4-part training for DJ beta applicants
Thanks for applying to be part of my DJ Beta Programme.
The response was far bigger than I expected, and unfortunately I can only personally work with five DJs during the Beta.
But I didn’t want everyone else to walk away with nothing.
So I’ve opened up this four-part Amplify Your DJ Brand training for everyone who applied.
These are the foundations I use myself and teach to other DJs. We’ll look at your brand, the tools you use, your social media presence and how to create a content plan you can actually stick to.
There’s nothing to buy here. This is simply my way of saying thank you for taking the time to apply.
Paul Hutchinson
The training
Module 01
Your DJ brand is much more than a logo, some artwork or the music you play.
In this first module, I’ll show you how to start thinking about yourself as the brand and why getting clear on what you want to be known for makes everything else easier.
Module 02
You don’t need dozens of apps and complicated systems to run your DJ career.
In this module, I’ll take you through the tools and apps I use to manage my work, marketing, content and day-to-day business.
The aim isn’t to use everything I use. It’s to find a simple setup that helps you spend less time managing things and more time creating opportunities.
Module 03
Before worrying about algorithms, reach or how often you should post, get the basics right.
This module looks at the foundations of your social media presence and how to make it immediately clear who you are, what you do and why somebody should pay attention.
Module 04
The biggest content problem most DJs have isn’t a lack of things to talk about.
It’s knowing what to post consistently without social media taking over their lives.
In the final module, I’ll show you how to start building a content plan around your DJ career, your music, your experiences and the things you want to become known for.
What next?
That’s it.
Don’t feel like you need to change everything overnight.
Work through the four modules, pick the things that are most relevant to where you are now and start putting them into practice.
And if you want to keep learning from me, follow along on social media. I regularly share practical advice about DJ branding, social media, AI, content and creating more opportunities in the industry.
Paul Hutchinson
DJ since 1988
Author of Amplify Your Brand and The AI DJ Playbook
Keep learning
Practical advice on DJ branding, social media, AI and creating more opportunities.
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